Perhaps one of the most glamorous villages in the area, Bolgheri is famous for its wine and wineries, chic restaurants, and trendy shops. The characteristic avenue of cypress trees that precedes the entrance to the village is now part of the Tuscan landscape's imagery, also immortalized by Carducci:

The cypresses that in Bolgheri tall and straight 

Go from San Guido in a double row, 

As if in a race, young giants 

Leapt towards me and looked at me

Bolgheri is renowned worldwide for the wines produced in its territory and immediate surroundings, thanks to a sunny microclimate and the characteristics of the soil. The grape varieties in the area are Cabernet Sauvignon, Cabernet Franc, Merlot, and Petit Verdot. Most of the wines produced there are of the "Bolgheri DOC" denomination. Among these, the most famous are Sassicaia, Vermentino, and Bolgheri Sauvignon. There are also white and rosé variants, while special mention goes to Masseto, considered one of the best Italian wines and at the same time one of the most expensive on the market, with an average bottle price exceeding 700 euros, although there have been record purchases, such as a 15-liter bottle that was sold for over 50 thousand dollars in 2007. It is produced at the Ornellaia estate, owned by the Frescobaldi family. 

(source: https://www.toscana.info)